Wayfinding refers to information systems that guide people through a physical environment and enhance their understanding and experience of the space.

Wayfinding is particularly important in complex built environments such as shopping centers, healthcare facilities, financial institutions, sports & recreation facilities, government departments and educational campuses.  As architectural environments become more complicated, people need visual cues such as maps, directions and symbols to help guide them to their destinations.  In these often high-stress environments, effective wayfinding systems contribute to a sense of well-being, safety and security.